LITTLE SUAMICO (NBC 26) — Over 13 years ago, a group of friends had an idea to come up with a way to raise money for suicide prevention.
They knew Jeanne Parrett would be the perfect person to lead the cause.
"To me, it's because I lost so many people that were close to me," said Parrett.
She's the leader of the Love Life Ride which raises money for family services. Family services is a non-profit organization that focuses on helping children and families throughout northeast Wisconsin.
Vice President of Family Services, Tana Koss, said that the group has used the money to create valuable mental health resources in the area.
"Just a couple years ago our crisis center team was actually key in helping start the development of our team Wisconsin lifeline which actually answers 9-8-8," said Koss.
This hotline was busy last year as the family services crisis center received over 21,000 calls and helped over 4,000 Brown county residents with in-person crisis counseling.